BOF VOICES - COACH CEO VICTOR LUIS





How the political crises, mass shooting and terrorist attacks that are expanding all over the world, especially in Europe lately, didn´t not impact on profit and earnings of the brand Coach, especially compared with other brands, actually it has marked a growth for the first time in years, with double-digit growth in Europe and mainland China. Is the reason of success the management skills of the brand´s CEO Victor Luis or is something else? BoF´s Imran Amed talked with him about that and more.

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