SUNDAY INSPIRATION #14


photographer sybille walter
natural linen jacket created by anne-marie beretta s/s 1985
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Fashion Designer Anne Marie Beretta at the age of 20 and was encouraged by Roger Bauer at Jacques Griffe to pursue a career in fashion. In the 50's, she worked for Antonio Castillo, designing for the theatre in her spare time. She also worked for Jacques Esterel for some time. In 1965, she joined manufacturer Pierre d'Alby and launched a highly successful line of brown linen garments. She then went on to work for Georges Edelman, Ramosport - who manufactured her rainwear line in the 80's - and thereafter for Bercher.In 1974, after about 20 years in training, Anne-Marie Beretta established her own ready-to-wear label. She has a serious sombre style and sees her clothes as mobile sculptures. She also designs ski-wear. Max Mara's collections of stylishly tailored suits were designed by Anne-Marie Beretta. And yes, the famous 101801 coat is her design too (dated 1981);  and Max Mara still sell that model. 
Anne-Marie´s trademark is a play on proportions, from wide collared coats to mid-calf length trousers and asymmetrical lines.

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