Deacon Does, Mouret Sides With Net-A-Porter

Text by Alisa Gould-Simon

Online retailers aren't playing the fool when it comes to cashing in on the designer collaboration trend. And in this economic climate, designers surely aren't turning down opportunities to make an extra dime by teaming with virtual boutiques and creating limited-edition collections especially for them.Just this week, news surfaced that revered avant-garde British designer Giles Deacon has created an exclusive collection for the online shop, a relatively new online retailer from the folks behind And on top of that, Roland Mouret has teamed with Net-A-Porter. The latter is another British label co-owned by Mouret and Simon Fuller; Victoria Beckham has played muse to Mouret, and in turn the designer has heavily influenced the pop-star-turned-designer's own collection.

Just in time for the holidays, Mouret will be hawking “a limited collection of minidresses in bright colours ... made from a silk-mix fabric with stretch and will retail for between £850 and £1700,” says Vogue UK (i.e. sherbet hued and very body-con). In fact, two of the dresses (a cream and a navy version) also showed up on Mouret’s SS10 catwalk in March, meaning this is also an opportunity to shop Mouret’s runway looks early (and it’s not the first time). Meanwhile, Deacon’s collection for includes ”a bustier dress, a skirt and a top”; this assortment includes copies of Giles’ resort collection, but they’re made in a fabric exclusive to They’re on sale as of today.

Deacon Does, Mouret Sides With Net-A-Porter
© by Fashioneer / BlackBook

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