Probably there were cakes, champagne and wild-partying too, but the best way to celebrate Byredo´s 10 year anniversary was with the release of its new scent, the untitled one. Ben Gorham, the Swedish founder of the brand, think that each customer can interpret this way the scent, with the top note of Gin Accord and Pink Pepper, heart note of Orris Stem and Lush Violet and base note of Treemoss and Fir Balsam, on its individual way. Among the scent you will get “Dry transfer” transparencies with letters attached, enable you this way to add whatever name you want.

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